You guys! I’ve been quietly working on my partnership with Puma Premium since the Summer of 2013. It was hard to keep it all a secret, but almost a year and a half later – I have completed 17 pieces of apparel and 9 pairs of shoes for Spring Summer 15. All of which will be revealed in the next few days and will go on sale at select retailers on February 28th.
In honor of the collection, I wanted to share it with the world in a very special way – so…I decided on a fashion show. Since the collection is heavily inspired by New York City, 80’s BBOY Culture and 90’s ALTERNA Style (I think I made that word up) – I needed every ounce of it to feel like all those elements.
The location was WEBSTER HALL, one of the oldest institutions and landmarks in NYC. The show took place in the GRAND BALLROOM, which has the most insane history.
The models walking were friends and COOL DOWNTOWN KIDS: Brandee Brown, Kim Matulova, Ninaga, Chynna, Luka Sabbat, Jarlos & Ade. And an insane soundtrack by DJ Wonder!
As you know, I am obsessed with New York – but even more than New York now, tales of the old New York fascinate me to no end! I just peeped these quick little doc by Austin Peters and it totally inspired me! I love it. It’s only about 6 minutes, check it out…
“With over 120,000 reported robberies, the introduction of crack cocaine, and more than 2,100 murders, 1981 was indeed a violent year for New York City. The bustling metropolis of the mid-20th century had now garnered a reputation for being riddled with crime and false hope. As a companion piece to the recently released J. C. Chandor-directed film A Most Violent Year, Austin Peters’ captivating six-minute documentary examines just how bleak that year was for New Yorkers with testimonies from the Guardian Angels Founder Curtis Sliwa, performance artist and former Warhol Factory fixture Penny Arcade, actress Johnnie Mae, and Harlem style legend Dapper Dan among others.” via HypeBeast