Last night, A-Trak and Fools Gold held their visual release party for “Ride For Me.” The track features the uber expressive voice and colorful tone that is Young Thug and 24Hrs. Skaters and supporters from all over New York pulled up, literally and figuratively on foot, in cars, and on skateboards. The event was held at the legendary “House Of Vans” in Brooklyn, which sadly will be closing after the 2018 season. So if you were in the building consider yourself lucky for being able to skate and jam out to an amazing A-Trak set at “House Of Vans” cause this will soon be nostalgic.
Prior to the viewing of the “Ride For Me” visual skaters of all ages, genders, and skate levels were able to skate together and show off their skills with no judgment or worries. The freestyle skate session and DJ’s sets by A-Trak, Falcons, and members of Brujas and Nasty Nigel set the tone for the evening. The beers were flowing and free pizza was available, courtesy of Goose Island Beer Company and Williamsburg Pizza. Everyone couldn’t help but jig to hits like “Look Alive” by BlocBoy JB Feat. Drake and Rico Nasty’s “Poppin”
The visual directed by Eli Morgan Gesner featured 90’s skate footage from legendary skater Harold Hunter, the Zoo York skate team, Justin Pierce, Bogdan, and Josh Green so there was no better crowd to have in the building than real skaters and hip-hop heads. The highlight of our evening was seeing the female skaters kill it just like the boys and it was also delightful to see the younger kids and their parentals thoroughly enjoying their night. One dad was going in on Facebook Live and had to be the cutest thing ever!
Around 9 PM everyone came together on some “community and cultural shit”, in the words of A-Trak. Eli and A-Trak broke down the concept of the video, saying that they shot a majority of it separately because Young Thug doesn’t really show up for video shoots. Eli put old raw footage that was shot in front of Supreme in 1994 with the old skate crew together with new candid and casual performances by Young Thug and 24 Hours. The entire visual has an old-school VHS style aesthetic and served as the perfect inspiration for all of the skaters and creators that were in the building.
Skate demos were provided by Team Shut, Brujas, and the Harold Hunter Foundation alumni. The event was in full support of the Harold Hunter Foundation, a non-profit organization that strives to harness the power of skateboarding to transform lives using it as a vehicle to provide underserved youth with life experiences that nurture individual creativity. NYC youth skaters compete to win scholarships to Woodward Skate Camp and the winners will be announced soon. To donate to this cause please head over to www.HaroldHunter.org.